The Powder Alliance Announces Its 14th Resort, Whitewater, Canada

Wrightwood, CA – July 17, 2015:  The Powder Alliance proudly announced its 14th member this week, Whitewater Ski Resort, BC.  Nestled in the heart of the Selkirk Mountains, Whitewater is famous for its deep powder and endless terrain.  40 feet of fresh snow falls each season and its lift accessed backcountry is legendary amongst ski tourers and off-piste snowboarders.  If you are an anytime season pass holder at any Powder Alliance resort you can visit Whitewater for FREE this season along with every other Powder Alliance area including Crested Butte, CO, Snowbasin, UT, Sierra At Tahoe, CA, Silver Star, Canada, and many more.  Click here for a complete list of all 14 Powder Alliance resorts.  http://www.powderalliance.com/

Says John McColly, CMO Mountain High & Stevens Pass, “If you don’t know Whitewater, BC, you should!  2,044 vertical feet of steeps, deeps, chutes, and bowls all covered by 480 inches of annual snow.  It’s an epic winter adventure with the most unbelievable food and the perfect addition to the Powder Alliance.”

Located just outside Nelson BC, on the famous Powder Highway, Whitewater Ski Resort is known for one thing…Powder!  More than 12 meters of light, dry, dependable snow falls each season and there are 1,184 acres for visitors to explore. The best thing about the big snow is you don’t have to worry about the big crowds.  Far from the maddening business of mega resorts, Whitewater is famous for its short lift lines and big hospitality.  In the unlikely event riders get tired of rocking the natural features, they can test their mettle on the metal in the Whitewater Rail Park.

For foodies Whitewater is consistently touted as the finest ski resort food in Canada with its eclectic, healthy, and phenomenally tasting entrees.  Head Chef Jeff Bruce is guaranteed to impress you with his daily specials and folks can take Whitewater’s famous recipes home by picking up one of their four nationally bestselling Whitewater Cooks cookbooks.  At the end of the day, locally brewed organic beer from Nelson Brewing Company (NBC) and après ski snacks served in Coal Oil Johnny’s Pub create the perfect excuse to kick back and unbuckle your boots.

The only thing better than experiencing the magic of Whitewater this coming winter is experiencing it for FREE.  Pass holders at any Powder Alliance resort receive three (3) FREE tickets to all other participating areas plus special offers on lodging, rentals, buddy tickets, and more.  That’s 39 FREE tickets!  This offer applies to top-tier, anytime passes only and not midweek, spring, or other restricted options.  Restrictions apply and all tickets must be used in the same season as the accompanying pass.  Guests are encouraged to visit www.powderalliance.com for a complete list of participating resorts and restrictions.

Experience 14 different mountains this winter for the price of your home resort’s anytime season pass.  There are no membership fees, no collective pass prices, no additional charges of any kind.  Guests simply show an anytime 2015/16 season pass from a participating Powder Alliance area and receive free skiing benefits up and down the West Coast.  In 2014 the Powder Alliance was proudly named Best Season Pass Program by Ski Area Management magazine.  So, go explore 3,000 acres at Snowbasin Resort, UT, dive deep into 450 inches of fresh snow annually at Stevens Pass, WA, or ski until May at Timberline, OR.  All these benefits are FREE to full, anytime season pass holders from participating Powder Alliance resorts.

To begin planning your winter road trip, visit www.powderalliance.com.  Get details on participating resorts, special offers, and answers to frequently asked questions.  Guests can also see who has the snow by following the Powder Alliance at https://www.facebook.com/powderalliance and https://twitter.com/powderalliance  For questions or information please contact John McColly, CMO Mountain High & Stevens Pass, at 760-316-7803 or john@mthigh.com.

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John McColly